Benoît Johnson has been working in media in Quebec since 1977
In addition to his experience in retail digital media, he is best known for his talent in radio and television, where he held various roles as a journalist-reporter and a host of mainstream public affairs programs, on the TV show Salut-Bonjour Week-end and at the radio station Rythme FM Montreal. He also co-founded and managed the television production company Groupe Altau.
In 2004, he became interested in closed-circuit television in stores, and created his Digital Signage company, VIF Télé. Among his first mandates, he was an advisor for Métrovision, the network of screens in the Montreal metro, and for the Université de Montréal.