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In addition to his experience in digital media for businesses, he is best known for his talent in radio and television, where he has held a variety of positions as a journalist-reporter and host of public affairs programs for the general public at Salut-Bonjour Week-end and Rythme FM Montréal. He also co-founded and managed the Groupe Altau television production company.

In 2004, he turned his attention to closed-circuit TV in retail outlets, and set up his own Digital Signage company, VIF Télé. Among his first mandates, he was a consultant for Métrovision, the network of screens in the Montreal metro, and for the Université de Montréal.

Sylvain Coache has been involved in Digital Signage since 2001. He co-founded Enixa.TV, installing screens at checkout counters in over 200 grocery stores in Quebec, and selling his customers broadcast time to appear on these screens. The company was acquired by Transcontinental Media and subsequently by an Ontario-based company that manages the menu display networks of Tim Hortons and McDonalds, among others.

In 2009, he created his own Digital Signage network service company, offering service and technical support as well as project management throughout Quebec for major digital signage network operators. He operated this company until 2014, when he joined the VIF Télé team as Technical Director.